Hi, I’m Ekaterina Khiskiadze, founder of Jewelry by Eti.

Eti was my childhood nickname and growing up in New York, it always tied me back to my hometown of Tbilisi, Georgia. It’s a small piece of my story and the inspiration behind how I see beauty, detail, and timeless design.

The brand was conceived during my time at Harvard Business School, rooted in the belief that what we wear can carry meaning, luck, and love. In the Eti Love Collection, subtle, interwoven details reflect how life’s moments come together to form a single story.

So once you wear Jewelry by Eti, don’t blame me when good things start finding you.

With love,
Eti ✨